Here at Kat & Mouse we build mobile, responsive websites with staying power so you your mobile visitors don’t truck on over to your competitors.
Everywhere you look they are on their phones surfing the web. This is due in part to smart business owners who have gone mobile with their websites to keep their mobile viewers from bouncing away. Those who haven’t, however, are losing out – especially if their competitor provides a better user experience.
73% of mobile searches call the business, look up directions, search for reviews, drive to the business, visit your website, or make a purchase.
Mobile visitors are on a mission to go somewhere or get something done. They’re exactly the type of visitor you want, and definitely not the type you want to risk losing.
People are turning to their phones or tablets for search because the devices are more convenient. If your website isn’t mobile-friendly, chances are they won’t put their phone down and go to their PC to read more about you unless you’ve captured their interest instantly. It’s more likely they’ll just click over to your competitor.
The word is out that companies without mobile-friendly sites will get penalized by the search engines. Reason being, anything ruining the user’s online experience is less desirable for Google to display as a good search result. With so many searching on their phones now, do you really want to disappear from mobile search results?
Charts from Mobile Search Moments by Google